Milou Ket

Dual celebration on April 23rd

1000 Brands will participate
1 billion dollars in revenue will be created

Emphasizing the steady increase in the number of international exhibitors at the EVTEKS Exhibition, Ceyda Erem, Chairwoman of the Board of Directors of CNR Holding, pointed out the fact that the exhibition was a rising value and she said, "More than 150 international companies from 30 different countries are participating in the EVTEKS exhibition. In this respect, EVTEKS is one of the most important trade fairs that shape the global home textiles trade of 150 billion dollars. This year we expect a business volume of 1 billion dollars in our exhibition which will generate over 500 million dollars contribution to the exports of the Turkish home textiles industry."

In his speech, Ali Sami Aydın, President of TETSİAD, said, "The home textiles sector is the only Turkish sector that has a brand value in the world. Many Turkish products, from Turkish towels to loincloths and tulle curtains, are used in the hotels and homes across the globe. The export volume of our sector is 3 billion 300 million dollars. This figure reaches 5.5 billion dollars with the shuttle trade."

EVTEKS - Istanbul International Home Textiles Exhibition will be held at CNR EXPO Yesilkoy on April 23-27 with the participation of more than 1,000 brands. Organized by CNR Holding company ITF İstanbul Trade Fairs in collaboration with the Turkish Home Textile Industrialists and Businessmen Association (TETSIAD), the exhibition will host 120 thousand professional buyers of whom 50 thousand are foreigners. CNR Holding Chairwoman Ceyda Erem and TETSİAD Chairman Ali Sami Aydın participated at the press conference held prior the opening of EVTEKS exhibition which is one of the two largest in the world and one of the world's most important trade fairs regarding the trade volume it generates.

Export volume over 500 billion dollars

Over $ 500 million Exports Ceyda Erem pointing out the importance of international participation from around the world alongside the Turkish manufacturers said, "More than 150 foreign companies from 30 different countries are participating in the EVTEKS Exhibition. In this respect, EVTEKS is one of the most important exhibitions that shape the global home textiles trade of 150 billion dollars. It is targeted to receive a record-level of orders at this year's exhibition, and we expect a business volume of 1 billion dollars in our exhibition which will generate over 500 million dollars contribution to the exports of the Turkish home textiles industry."

 

Foreign Visitors of EVTEKS will leave 100 million dollars in Istanbul

By scanning the data of 10 million buyers from all over the world, we provide one-on-one interview services for them with the companies exhibiting the products they want to see before they come to the exhibition. We use this system for all international exhibitions. We are getting very important results in terms of foreign participation from the BIA program. There has been a significant increase in the number of foreign participants in all of our exhibitions, and this will also reflect as a 40 percent increase in international participation in EVTEKS Exhibition. With this aspect, our exhibition has become a rising value. If we could have accommodated all the companies waiting in line to join EVTEKS, our trade fair would have grown at least 50 percent and become number one in the world. Many companies are already rebooking for EVTEKS 2020. Due to our exhibition, hotel reservations, in particular, the 5-star hotels, are booming in Istanbul. We predict that our exhibition will provide more than 100 million dollars in foreign exchange for Istanbul's tourism as well as the textile exports."

“A city can prosper just with trade fairs”

Stating that Istanbul would become a very significant station in the world exhibition industry, Ceyda Erem said, "We believe that we will become larger than some of the largest trade fairs organized in Europe soon. The contribution of our international exhibitions to the economy of the city is massive. A city can prosper just with trade fairs. For instance, the furniture exhibition held in Milan generates 1.5 billion euros in revenue for the city in one week. The regular 200 euro hotel room rises to 600 euro when professional buyers come to the city. Restaurants are packed with each table serving 5 rounds of customers on average per night. All stores are open until midnight. The increase in foreign participation at our exhibitions means economic prosperity for our country. We need support to bring in more buyers to the country."

“There is no country left where Turkish products have not yet entered”

In his speech, Ali Sami Aydın, President of TETSİAD, said, " The export volume of our sector is 3 billion 300 million dollars. This figure reaches 5.5 billion dollars with the shuttle trade. Our sector has a trading volume of 13-15 billion dollars. The home textiles sector is the only Turkish sector that has a brand value in the world. Many Turkish products, from Turkish towels to loincloths and tulle curtains, are used in the hotels and homes across the globe. Turkish products became a trend. We are the only country that designs and produces. Turkish home textiles have become a rising trend in the world as it is accessible, known and reliable all over the world."

From now on, Turks will determine the trends in home textiles

Stating that the most significant innovation in the exhibition to be held this year was seeing Turks as the trendsetter in the home textiles industry for the first time, Aydın added, "In our previous fairs, our trend had been determined by trend creators from countries such as Holland, France, and Germany. Foreigners were shaping our trends. However, Turks have set the trends this year. We will see the 2019 -2020 trends for the first time at this exhibition. Since the 16th century, Turks left their mark on Europe. The Silk Road has started in Diyarbakır and our covered bazaar is still standing strong. We need to bring out our design capability. In this respect, our exhibition is of great importance. As always, we will have many elucidative seminars at our exhibition this year"